Politique de confidentialité
This Privacy Policy describes how your personal information is collected, used, and shared when you visit or make a purchase from SuperParents (heysuperparents.com).
Personal information we collect:
When you visit the Site, we automatically collect certain information about your device, including information about your browser, IP address, time zone, and any cookies installed on your device. In addition, as you browse the Site, we collect information about the individual web pages or products you view, the websites or search terms that referred you to the Site, and information about how you interact with the Site. We refer to the automatically collected information as “Device Information”.
We collect Device Information using the following technologies:
- “Cookies” are data files that are placed on your device or computer and often contain an anonymous unique identifier. For more information about cookies and how to disable cookies, visit http://www.allaboutcookies.org.
- “Log files” track actions that occur on the website and collect data including your IP address, browser type, internet service provider, referring/exit pages and date/time stamps.
- “Web hosts”, “tags” and “pixels” are electronic files used to record information about how you browse the website.
When you make a purchase or attempt to make a purchase through the Site, we collect certain information from you, including your name, billing address, shipping address, payment information (including credit card number), e-mail address and phone number. We refer to this information as “Order Information”.
When we talk about “personal information” in this Privacy Policy, we are talking about both device information and order information.
If we collect your email at the time of purchase, we may use it to send marketing emails to your email address.
How do we use your personal information?
We use the order information we collect generally to fulfill all orders placed through the Site (including processing your payment information, arranging for shipping, and providing you with invoices and/or order confirmations). In addition, we use this order information to:
- Communicate with you
-Determine potential risk of fraud
- When consistent with the preferences you have shared with us, provide you with information or advertising regarding our products or services.
We use the Device Information we collect to help us screen for potential risks and fraud (in particular, your IP address), and more generally to improve and optimize our website (for example, by generating analytics about how our customers browse and interact with the website and to assess the success of our marketing and advertising campaigns).
Sharing your personal information
We share your personal information with third parties to help us use your personal information, as described above. For example, we use Shopify to run our online store - you can read more about how Shopify uses your personal information here: https://www.shopify.com/legal/privacy. We also use Google Analytics to help us understand how our customers use the site - you can read more about how Google uses your personal information here: https://www.google.com/intl/sv/policies/privacy/. You can also opt out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.
Finally, we may also share your personal information to comply with applicable laws and regulations, to respond to a subpoena, search warrant, or other lawful request for information we receive, or to otherwise protect our rights.
Behavioral advertising
As described above, we use your personal information to provide you with targeted advertisements or marketing communications that we think may be of interest to you. For more information about how targeted advertising works, you can visit the Network Advertising Initiative (“NAI”) training page at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.
You can opt out of targeted advertising by using the links below:
- Facebook: https://www.facebook.com/settings/?tab=ads
In addition, you can opt out of some of these services by visiting the Digital Advertising Alliance's opt-out portal at: http://optout.aboutads.info/.
Microsoft Clarity
We partner with Microsoft Clarity and Microsoft Advertising to capture how you use and interact with our website through behavioral metrics, heatmaps, and session replay to improve and market our products/services. Website usage data is captured using first and third-party cookies and other tracking technologies to determine the popularity of products/services and online activity. Additionally, we use this information for site optimization, fraud/security purposes, and advertising. For more information about how Microsoft collects and uses your data, visit the Microsoft Privacy Statement.
Do not track
Please note that we do not change our website's data collection and use practices when we see a tracking signal from your browser.
Your rights
If you are a resident of Europe, you have the right to access the personal information we hold about you and to request that your personal information be corrected, updated or deleted. If you wish to exercise this right, please contact us using the contact details below.
In addition, if you are a resident of Europe, please note that we process your information to fulfill contracts we may have with you (for example, if you place an order through the Website) or otherwise pursue our legitimate business interests listed above. In addition, please note that your information will be transferred outside Europe, including to Canada and the United States.
Data retention
When you place an order through the Site, we will retain your order information for our records, unless and until you ask us to delete this information.
Amendments
We may update this Privacy Policy from time to time to reflect, for example, changes in our practices or for other operational, legal or regulatory reasons.
The Site is not intended for persons under 18.
Contact us for more information
For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us by e-mail at support@heysuperparents.com